Today’s world demands a solid integrated marketing strategy. Online networking sites, Internet advertising, and other technological advances have prompted many businesses to explore digital marketing. People who wish to advance their careers in this field benefit from earning a master’s degree. What is an MBA in Digital Marketing?
It is more than just learning the foundations of online applications. Through the coursework, students will learn business basics and further enhance their professional skills. In many programs, people get the opportunity to learn from well-known practitioners and professors from around the world. A master’s degree in this field dives deeply into integrated marketing strategies and enables students to hone the skills they learned as an undergraduate. In addition to furthering education, a student benefits from a master’s level program because of its real-world simulations and exposure to industry-leading instructors and professionals. People can brush up on basic principles such as finance, communication, and ethics while learning more about digital strategy and application.
This course is ideal for graduates who want to establish a career in digital marketing or for existing managers who wish to enhance their skills and future career prospects. You will ideally be a graduate in a business or related field. Alternatively, you may have been involved in related areas of marketing or digital marketing and want to strengthen your capabilities. Digital Marketers need to be outward looking, be interested in the world around them. You should also be self-motivated and have good written and verbal communication skills.
Equivalent to Mini MBA
An MBA degree has not remained enough to get a job, for marketing has changed a lot in last few years but your MBA course curriculum hasn’t much and that there lies a gap between industry relevant skills and education. Digital Marketing is the future of Marketing as we know it.
Why take up MBA IN Digital Media & Communication Marketing Management from Suryadatta Institute for Management & Mass Communication (SIMMC)?
Suryadatta’s core team comprises senior professionals, each with the highest qualification in their respective fields, in addition to a minimum of 15 years of in-depth work experience in the corporate world as well as the academics. Suryadatta regularly organizes industrial visits, seminars, and workshops serving as a platform where senior executives from the corporate world share their invaluable experiences. We provide a vibrant atmosphere for Industry-Institute Interface in the form of Management Development Programmes, Consultancy, Applied Research, Internship tenures and Event Management.
As a student of MBA Digital Media Communication Marketing, the course will focus on understanding Integrated Marketing Communication, Internet Marketing, and Strategic Brand Management.
What are the advantages at SIMMC?
- Regular Industrial Visits
- Project Work and Seminars – Practical Exposure
- Placements in Reputed National & Multinational Companies
- Students Committees and Clubs
- Case Study Learning
- Entrepreneurship Cell
- Team work and All-Round Personality Development
- International Tie-Ups and Student Exchange Programs for Study Abroad
- Managerial Leadership & Indian Wisdom for Management
- Dual specialization, advanced technologies, for multiple career options
- Articulated, designed modules for global exposure
- Industry Orientation / Internship
On completion of the course, you will be in a strong position to take advantage of a wide range of managerial career opportunities including:
- Digital Marketing
- Mobile Marketing
- SEO Account Management
- Web Analytics
- Search and Social Media
- Web Content Management
- Digital Creative Development
- Marketing Communications
- Marketing
The digital era is here to stay and consumers have become smarter than ever, they are accomplishing multiple tasks on various digital devices including shopping as well. And to reach them marketers need to go digital As well. More than one-fourths of the world’s population uses the internet and this number is growing at a rapid rate. This, therefore, calls for good remuneration and professional growth plus secured future for an MBA/ BBA graduate.
Apply to Suryadatta’s MBA in Digital Marketing and equip yourself for today’s global marketplace.